At the end of September, Vodafone announced 360, “A Suite of Innovative, New Internet Services for Mobile and PC”:
- An address book that integrates with social networks.
- A collection of applications, games, music and maps for mobile phones, PC and Mac.
- A phone backup service for contacts and other phone content.
- An app store with around 1,000 applications.
For us the most interesting part of course is the app store. There are however very little details enclosed. This is all Vodafone has announced so far:
a catalogue of over one thousand Apps at launch available to different handsets, downloadable through the Vodafone Shop
We are very curious what kind of platforms the store will support. Most likely there will be a strong focus on mobile widgets.
Several sources have confirmed that Vodafone 360 will be launching to consumers tomorrow. The 360 website changed from promotional material to the image below, indicating that the launch is getting close:

Vodafone 360 website
360 will launch in Germany, Greece, Ireland, Italy, Netherlands, Portugal, Spain and the UK and will be followed by launches in a number of other countries in 2010, including India, Turkey, South Africa, New Zealand, Romania and France.
More info tomorrow.
UPDATE: Vodafone 360 was launched.
The Vodafone 360 website has been displaying both the new service but also ‘work in progress’ image over the last hours. It seems Vodafone is in the process of going live, but not fully accessible yet.



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