Appstore for netbooks: Intel launches AppUp

January 8th, 2010 by Vincent Hoogsteder

Right now, the International Cusomer Electronics Show in Vegas is being held. Last September, Intel already said it would be launching an app store for Atom-based devices. Intel just launched its store, called AppUp.

AppUp is an app store for Atom based netbooks and now available in beta. Intel offers its store directly to consumers with a Windows netbook, but manufacturers of these netbooks can also white label the store. Intel announced deals with Dell, Acer, Asus and Samsung.

Intel AppUp

Intel AppUp

Content

Both free and paid Windows native applications are available. Support for Mobiln applications is coming soon. Free applications are available worldwide, and paid apps now in the United States and Canada, with more countries to follow.

Billing

Right now, one-off billing is supported. Intel says In-App Purchasing and subscriptions are coming. Payments can be made with credit card.

For developers

Developers that want to publisher their applications in AppUp can enter the Intel Atom Developer Program. There is an annual fee of $99, but for a limited time, Intel is allowing free access. The revenue share for developers is 70%.

Intel also said it wants to extent this store to any Intel architecture device, such as PC’s, phones and TV’s. We updated Appstores.info with this new AppUp details.

Vincent Hoogsteder

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