Yesterday, Verzion announced the launch of their VCast app store. The store will go live in the last quarter of this year and will support multiple platforms: Blackberry, Android, Windows Mobile, Palm and Symbian.

Verizon already offered applications to their subscribers for several years, but only for the BREW platform. With this new step, Verizon says it wants to make it easier for developers to get their applications in several stores:

The ultimate goal he said is to make it as easy as possible for developers to get their applications in the hands of consumers and to create more channels for accessing this content. This means that applications that have already been approved for RIM’s App World store will move through the process as quickly as possible and be ported directly to the Vcast store. The goal is to have most applications approved and on the network within 14 days. (Lowell McAdam, CEO of Verizon Wireless, via cnet)

Billing
Consumers that buy applications in the VCast store, will be able to pay with just one click. No credit card or Paypal needed, the purchase will be billed on the monthly Verzion phone bill.

Developer revenue share
Developers will receive 70% revenue share on sold applications.

Verizon is the largest operator in the US, with now 87.7 million subscribers. We’ll keep track on the Verzion VCast launch and added the store to our mobile app store overview.

Vincent Hoogsteder

Tags: vcast, verizon app store

This entry was posted on Wednesday, July 29th, 2009 at 9:41 am by Vincent Hoogsteder and is filed under Verizon VCast. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.