Apple App Store category reports

July 7th, 2009 by Vincent Hoogsteder

For anyone interested in the mobile ecosystem, we provide reports giving insight in important developments in different application stores. To demonstrate the sort of analytics we provide, we publish a free monthly Apple App Store report (US). You can download this free report here.

Since the launch of our Apple App Store report we have been receiving a lot of questions regarding analytics on specific application categories. The free report we publish monthly highlights the important developments in the overall listings, but does not go in depth on specific application categories. Questions we receive are for example :

I will publish a game in the App Store, what are the most successful price points?

How many new applications are published in my category each month?

The App Store rankings change daily, but what are the most popular apps in my category over a longer period of time?

To answer questions like these, we are now publishing Apple App Store category reports. You select the specific category on which you want to have analytics, and we provide a report in the same structure as our monthly free report on the overall listings, of which you can download a free example here.

The category reports are based on US data of one whole month, of all applications in one specific category. The contents of  the report are:

  1. Most popular paid applications (monthly)
  2. Most popular free applications (monthly)
  3. New paid applications
  4. New free applications
  5. Total price of the top 100, displayed per day
  6. Price distribution (the number of applications per price-point), and monthly change
  7. Price distribution by rank (the average price per rank), and monthly change

Category reports are available for €149  and can be ordered here. You will receive the report within three working days.

Vincent Hoogsteder

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